What is Business Intelligence in Media Sales Jobs

What is Business Intelligence in Media Sales JobsGartner defines it as the following:

“Business intelligence (BI) is an umbrella term that includes the applications, infrastructure and tools, and best practices that enable access to and analysis of information to improve and optimize decisions and performance.”

No, that doesn’t mean much to us either. In this sector, we are concerned with the selling of business intelligence. Therefore, whilst the above definition is fine, it is easier to answer the question of: “What is Business Intelligence?” as all of the important data or industry secrets that your client must have to be successful. As with everything, business decision makers are deluged with information from all angles that may affect their businesses and the right decisions moving forward. Competitor products, industry trends or wider macroeconomic affairs (knowing answers to questions like “Is China about to contract?” “What is going on with the oil price?” “Where is Belarus?”) are where business intelligence providers come in. They cut through the noise, aggregate out the information required, and they give the decision makers what they need—for a nice fee, of course. This role involves selling reports or ongoing subscriptions to proprietary information, such as legal precedents and up-to-date information to the legal profession.

Now that you know you “What is Business Intelligence?“, don’t waste any time, check the business information jobs in our media sales job board: you can decide whether you prefer to view all existing business information jobs or you can specify if you prefer a specific role in it, like:

  1. Sales Administrator jobs
  2. Sales Executive jobs,
  3. Account Manager jobs,
  4. Media Planner jobs,
  5. Producer jobs
  6. Business Development jobs,
  7. Trainee, Intern or Graduate media jobs,
  8. Sales Manager jobs

Don’t forget to upload your CV, so that media sales recruitment agencies will find you easily while recruiting for business information jobs!

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