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Application Marketing Executive - ASO, keyword optimisation


Job Description

Application Marketing Executive - ASO, keyword optimisation

An exciting opportunity has arisen for an application marketing executive to join a flagship Yorkshire business in Leeds city centre.

The role requires someone well versed in the App Store and Google Play. You'll be responsible for ensuring the business' apps rank highly in both, using ASO and keywork optimisation techniques. You will also create and test concepts for the app store pages including descriptions, icons, screenshots and videos, with a view to improving conversion and visibility.

In return for your hard work you'll receive an extensive benefits package including excellent pension, access to healthcare plans, 31 hours paid leave for volunteering and 25 days annual leave.

Essential Skills: -

  • ASO experience and knowledge of the latest changes & opportunities of iTunes & Google Play stores

  • Understanding of the visuals facets of the Store page and how to use them to increase the conversion

  • Knowledge of keyword optimization process, key metrics, App Store Connect, and Google Play Console

  • Experience of managing social media platforms and direct customer engagement

If this role is of interest please submit your CV in the first instance.

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    Ambient B2B & B2C Media Sales Conferences, Events & Exhibitions Outdoor & Out of Home Business Intelligence & Analytics Digital, Online & Social Media Print & Publishing Advert / Media / Entertainment Media PR & Communication
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