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Paid Media Specialist


Job Description

Paid Media Specialist - London - £45,000

This is a new and exciting opportunity for a talented and passionate Paid Media Specialist to join this award-winning global agency who work alongside some of the world's leading brands! As Paid Media Specialist you will be responsible for the creation, optimisation and to manage the development of paid media accounts.

Responsibilities as Paid Media Specialist

  • Create and set up new paid media campaigns for clients
  • Research and analyse new market trends and seasonality fluctuations and apply learnings to the campaign(s)
  • Work alongside the Audience & Data Insights Team and use our social listening tools to identify and build an understanding of clients'/prospects' target audiences and trends
  • Ad creation: Create compelling ads for clients considering tone and brand
  • Analyse and use conversion tracking data to further optimise and develop campaigns
  • Carry out analysis of end-of-campaign performance, coming back to the campaign objectives and business goals. Taking into consideration audience growth, change in profile, engagement, reach, leads, and sales

Key skills/experience for Paid Media Specialist

  • 1-4 years' experience managing Google paid Search campaigns
  • SEM certifications such as Google AdWords
  • Digital marketing and ecommerce working knowledge
  • Google Analytics knowledge and hands on experience
  • Proficient in MS Office tools - especially Excel

If you think you have what it takes to fulfil this incredible role; please do apply. We'd love to hear from you!..... click apply for full job details

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    Ambient B2B & B2C Media Sales Conferences, Events & Exhibitions Outdoor & Out of Home Business Intelligence & Analytics Digital, Online & Social Media Print & Publishing Advert / Media / Entertainment Media PR & Communication
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