My client, a well established digital marketing agency based on the outskirts of Ipswich is looking to recruit a PPC Executive. The successful candidate must have a history of driving positive change across multiple PPC projects and have the ability to work hand in hand with the website and SEO teams to help clients maximise the performance and ROI of paid traffic, whilst improving the engagement of visitors.
As a PPC executive you'll be responsible for planning, implementing and managing PPC strategy and will work closely with the Head of Digital to ensure the successful prioritisation and implementation of PPC initiatives.
* Previous marketing agency experience, ideally client facing
* In depth knowledge of Google AdWords
* In depth understanding of website performance metrics
* Experience with CMS systems such as WordPress and Magento
* Deep understanding of Integration of Digital Channels with PPC and SEO
* Google Analytics expertise
* Google Tag Manager experience
* Understanding of advertising on Bing/Yahoo Paid social marketing experience
* Experience executing SEO strategies
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