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Adobe Audience Manager (AAM) Consultant

 

Job Description

My Client is looking for a new hire required to support an ongoing project to transition ownership and support of the Pan-EU Adobe Audience Manager solution to the client.

This person will work with the existing Adobe team within the client as well as a 3rd party who are tasked to assist with the transition process.

The person is expected to have a good technical understanding of Audience Manager as well as the business and marketing background to take a supporting role in firstly the transition process, and then as part of the clients team involved with AAM once the transition is completed.

KEY ACCOUNTABILITIES

  • The AAM Consultant will work with the clients Subsidiaries and HQ to strategize and drive their audience creation and activation effort and extract business value from Adobe Audience Manager platform.
  • Help client implement the solution and applications, perform quality checks to ensure that the implementation work has been completed successfully, and diagnose and solve technical issues when they arise
  • Provide technical and business consulting to aid the adoption Audience Manager within client organizations, with a strong focus on business outcomes.
  • Deliver best practices and business & technical consulting where needed.

SKILLS AND ATTRIBUTES

Technical Experience

  • Has already experience working with DMPs in the past (preferably Adobe Audience Manager but this is not critical, however candidates with this experience are likely to be given preferential treatment)
  • Has an understanding of other marketing and advertising technologies, including DSP, ad-Servers and analytics.
  • knowledge of different aspects of digital marketing (CRM, Paid Search, Retargeting, Mobile, etc.)
  • Familiar with tag management, data-layers and pixel tracking
  • Understanding of paid media campaign deployment, appreciation of data and technical processes to support marketing activity
  • A strong analytical/data background in order to create and optimise customer segments
  • Familiar with methodological project management approach using Agile, Scrum, or similar iterative process
  • DMP certifications preferred but not required

Soft Skills Experience

  • Self-motivated and team player while most teams are still WFH during the current Covid19 situation.
  • A dynamic individual, with a passion for putting the customer first
  • Proactive, independent, responsible attitude
  • Excellent communicator, able to engage internal colleagues, external partners and business stakeholders, ensuring clarity of requirements, the positioning of proposed solutions and securing the buy-in to the proposed solutions.
  • A passion for technology

EXPERIENCE

  • Strong analysis skills including skills to rapidly learn new data assets
  • Hands on experience creating insights from using digital data (Ex. Google, Adobe Analytics, DoubleClick etc.)
  • Experience optimization of digital media campaigns (search, display, email) or site optimization using site analytics tools
  • Experience with DSPs, 3rd party data, ad serving, Real Time bidding, and ad exchanges.
  • Experience executing solutions within digital media analytics (ex. site analytics, search, display, mobile)
  • Ability to work in Matrix environment and to serve as individual and team contributor, leading projects and initiatives
  • Experience managing both internal and external partner relationships with strong influence management skills
  • Highly organized and detail oriented
  • Minimum of 2 years of work experience in digital analytics preferably at a digital agency
  • Minimum of 2 years of work experience in a quantitative business environment

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Job Overview

  • category

    Location

    Surrey
  • category

    Employment Type

    Permanent
  • category

    Sector

    Ambient B2B & B2C Media Sales Conferences, Events & Exhibitions Outdoor & Out of Home Business Intelligence & Analytics Digital, Online & Social Media Print & Publishing Advert / Media / Entertainment Media PR & Communication
  • category

    Agency/Employer

    Recruitment Agency
  • Company Profile

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