Jun 09, 2019

Global SEO Analyst

  • Hanover Recruitment Limited
  • London, UK
Business Information - Analytics

Job Description

This global fashion brand are proud to do things differently. They offer a diverse, dynamic and creative culture where you can become a leader in your field.

Their products are full of heritage, featuring in music and film and are considered a symbol of substance and individuality!

Be part of it:

As the Global SEO Analyst, you'll support the global organic search. Working with the Global SEO Manager, agencies and regional digital trade / marketing teams you will develop, deliver and execute local SEO strategies.

From within the exciting digital team, you'll support SEO strategies on a day to day level coupled with an important focus on reporting on activities and evaluating results against KPIs.

  • Develop and execute organic search strategy as well as reporting on primary domains including in America, EMEA and APAC.
  • Link building, keyword research, analysis, website auditing and developing recommendations
  • Take ownership of local marketing strategy (specifically Google My Business and Bing Places)
  • Report on, and communicate results of, SEO campaigns to relevant stakeholders
  • Co-ordinate and work with external consultants/agencies
  • Work with content and social teams to ensure SEO is maximised
  • Work closely with digital marketing managers and agencies to unify the relationship between SEO and PPC
  • Work with product teams to ensure onsite and offsite strategy is aligned to core products
  • Update the search and merchandising platform by providing recommendations to optimise organic search performance
  • Be passionate about SEO and champion SEO understanding throughout the business

Let's talk about you:

A true collaborator, you'll have experience building relationships with excellent stakeholder influencing. You're an excellent communicator with strong writing skills. You'll be comfortable with data and able to identify trends, insights and produce impactful actions.

  • Ideally a degree in Computer Science or related.
  • Prior SEO experience which is result focused - client or agency side.
  • Experience of devising and overseeing successful outreach campaigns in partnership with PR and Social Media departments.
  • Experienced user of SEO tools - Google Search Console, Link Analysis (e.g Majestic SEO/Open Explorer) Crawler Software (e.g Screaming Frog and Deepcrawl), Search Metrics, Search Engine Business Listings (e.g Google My Business and Bing Places).
  • A good understanding of Google Analytics and Google Analytics API for Google Spreadsheets.
  • Strong project management and the ability to drive small scale projects.
  • Strong prioritisation skills with strong attention to detail.

Be part of an exciting team, optimising the SEO for an edgy, iconic fashion brand. Apply today!

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