Feb 12, 2019

Campaign Manager

  • The Music Market / Arts and Media Ltd
  • London, UK
Ambient B2B - Business Publishing B2C - Consumer Publishing Business Information - Intelligence Conferences, Events & Exhibitions Digital, Online & New Media National & Regional Press Outdoor & Out of Home Radio Television & Cinema

Job Description

Our client, an iconic record label is looking to recruit a Campaign Manager for their world-leading label for classical and neo-classical music.

Campaign Management

  • Produce and product manage marketing campaigns for your designated artists, and projects.
  • Develop and execute campaign ideas for the label brand creating a cohesive vision across the roster.
  • Working closely with artists and creative agencies.
  • Delivering creative marketing tools for international use across all digital, OOH and broadcast.
  • Instigate video and photo sessions, selecting photographers and drafting contracts.
  • Select designer and direct sleeve design with Artist Management, obtaining necessary approvals.
  • Work within the Marketing team as custodian of neo-classical and specialist releases.
  • Oversee all market research activity, liaising closely with the insight division.
  • Co-ordinate integrated online campaigns with artists/management and the Digital team.
  • Embrace new technologies and their benefits - commercial and creative - for the growth of the unit and the business.
  • Write and publish weekly marketing updates.
  • Manage relevant artist/label showcases and events.
  • Liaising with A&R Managers and producers regarding master delivery, mixes, samplers, label copy, music samples and technical issues relevant to the initiation and marketing of a product.
  • Sticking to budgets for initiation of records and marketing plans, operating the computerised budget control system and keeping accurate records of expenditure.

Essential

  • Experience working with artists within the neo-classical /indie/ electronic sphere.
  • Proven knowledge of charts, trends and artists.
  • Experience of budget management.
  • Proven strength in working autonomously.
  • Drive and ability to push projects through to completion.
  • Experience working on original and commercially successful marketing strategies.
  • Excellent interpersonal and both written and verbal communication skills.
  • Experience of working with external creative and media buying agencies.
  • Substantial experience in digital marketing, with experience delivering digital campaigns desirable.
  • Experience assisting photo shoots, including managing briefs and contracts.