Human Appeal Heald Green, UK
Here at Human Appeal we have an exciting opportunity for a Social Media Executive to join our team based in Cheadle. You will join us on a full time, permanent basis and in return you will receive a competitive salary of £20,000 - £27,500 per annum depending on experience . Human Appeal is a faith-based international charity that aims to abolish poverty by providing humanitarian aid, sustainable development programs and championing advocacy for our beneficiaries worldwide. About the role: We are currently recruiting for a Social Media Executive to join Human Appeal's integral Marketing and Communications department at the charity's Head Office in Cheadle, Greater Manchester. This is an integral role that will act as the public face of Human Appeal. You will support the delivery of our global communications strategy using social media platforms including Facebook, Instagram, Twitter, YouTube, LinkedIn and Snapchat to help raise the international profile of the organisation and ultimately increase supporter engagement and donations. Key responsibilities of our Social Media Executive: - Delivering and optimising organic and paid social campaigns to meet agreed KPIs - Increasing brand awareness and social conversions (donations) across all platforms against agreed KPIs - Using Social Media as a direct tool to sell products and generate income - Managing social media buying within a pre-defined budget - Writing social media copy and creating engaging content within specific brand guidelines - Monitoring and evaluating social media performance using Google Analytics, Hootsuite, Facebook Ad Manager etc. and presenting insights, including campaign performance, key trends and competitor benchmarking - Multi-channel social advertising, social listening and social customer relationship management What we're looking for in our Social Media Executive: - Educated to Degree level, ideally in a relevant field, e.g. Marketing - Minimum of 3 years' experience in a similar role within social media marketing - A proven track record of achieving and exceeding KPIs - Solid understanding of web-based technologies and the major trends, challenges and opportunities affecting web communication and social media - Highly organised, with an ability to multitask and manage a busy workload - Passionate about international development work and humanitarian aid This would be an ideal role for an experienced Social Media professional who is looking to make a difference within the charity sector! We are looking to appoint this role ASAP so for the best chance of becoming our Social Media Executive, please click 'apply' today!
Nov 20, 2018