Beringer Tame Dorking, UK
Having bucked the high street trend over the past decade, this innovative gifting "go-to" is already a phenomenal retail success. Now they are turning their attention to the huge digital potential ; this is a brand new role with low-hanging fruit so ripe even the lightest of targetted touches (PPC, Display, Social, CRM, Affiliates) from a talented Digital Marketing Manager will reap huge rewards. Key responsibilities: Own PPC channels, driving relevant traffic to the website, setting and delivering against ROI targets Manage SEO and PR agency relationships Management of paid advertising through display networks, including Google, Facebook, Instagram, etc Leverage Social Media to boost awareness and engagement Develop partnerships with relevant organizations (direct mail, competitions, etc) Manage key affiliate relationships, improving engagement to deliver transformational change Develop CRM strategy (marketing calendar, audience segmentation, BAU, seasonal campaigns) Ensure that all communication adheres to brand guidelines Co-ordinate with the merchandising team to ensure a connected message across all channels in both price and promotions As the first Digital Marketing Manager, this is an enormous opportunity, not just for the company but for your personal career development.
Aug 08, 2019